The recent campaign was designed to express “the importance of friends and family, because we think that it’s important that friends and family stick together. At the end of the day, we are a family brand. We dress people from infants to people in their 80s,” Tommy Hilfiger said.
Tried-and-true American styles, such as cold weather accessories, rugby shirts and varsity jackets, the importance of offering more investment pieces, as seen through the line’s shearling, wool and leather offerings, women’s kilts and elongated knit dresses styled together.
The collection centered on the idea of recreation and the countryside through the usage of argyle and tartan prints, and knitwear, corduroy, wool and leather fabrications. Hilfiger’s oversize monogram also made a splash on many of the men’s cerulean pieces, such as a V-neck wool vest, while logo denim spanned across both genders, kick flare pants, which came in a more tailored silhouette for men. According to the designer, “we need to go back to our DNA more and really celebrate that in a new and exciting way for both genders.”
The brand has definitely brought the American roots into the season with forward-modern way. Get your hands on these as some of these pieces make the backbone of fall/winter closet. Collection hitting the stores very soon!!
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And that’s the end:)